Automated follow-up emails with Zapier

Email marketing has been proven over and over again to be a fundamentally important aspect of running successful eCommerce businesses. One particular part of email marketing is the process of sending post-purchase emails to customers to thank them, provide them extra assistance, and to encourage them to come back and become repeat customers.

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What is a Payment Gateway?

In eCommerce, there are several fundamentally important aspects of the online store, and one of the most important of those is the process of accepting payment from customers for the goods or services offered by the store. The system through which the payment is processed is often called a Payment Gateway, which is nothing more than a label used to describe the system that handles the transfer of money from the customer to the store owner.

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A Preview of Recurring Payments 2.4

Recurring Payments has been a staple in our extensions catalogue since it was released almost exactly three years ago. When first released, it provided some of the basic and necessary functions for processing recurring subscriptions through Easy Digital Downloads. It was not, however, without its limitations and shortcomings. We would like to show you a preview of the next version of the Recurring Payments extension that is the result of reevaluating the platform from the ground up and building the plugin how we wished it had been built from the beginning.

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Version 2.5 released

Easy Digital Downloads version 2.5 has been released! This update is a culmination of six months of development and the work of 14 different developers. We’re thrilled to bring this release to you today; let’s take a quick look at what is new.

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Recover lost revenue with CartHook – We recovered over $2,400 in two weeks

According to the Baymard Institute, 68.55% of all online shopping carts get abandoned before the order is completed. As an e-Commerce store owner, one of the best things you can do for your business is start working to decrease the percentage of carts that get abandoned on your own site. CartHook is a service built specifically for that purpose and they recently released support for Easy Digital Downloads.

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Frontend Submissions version 2.3 released

Frontend Submissions is one of our premier extensions that allows you to transform your Easy Digital Downloads store into a full-fledged marketplace, similar to ThemeForest, Etsy, Creative Market and other online marketplaces. Today we are thrilled to announce the long-awaited release of version 2.3 of Frontend Submissions. This release has been in development for more than a year and includes a huge number of significant improvements.

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Frictionless checkouts with Stripe

An easier purchasing process for your customers means more sales. Stripe Checkout can dramatically reduce the friction your customers feel when buying, making the decision to buy your product a much simpler one. We’ll show you how to set up Stripe Checkout to streamline your purchase process.

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Automating welcome emails with MailChimp and eCommerce360

MailChimp is one of the premier email marketing platforms that offers unmatched control and flexibility, along with exceptionally robust automation and reporting toolsets.
The automation feature of MailChimp provides a simple, yet astronomically powerful system for sending welcome and follow up emails to customers after they complete a purchase on your website.

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Easy Digital Downloads & the PayPal SHA 256 Changes

A couple of days ago PayPal announced on it’s developer website, as well as via an email sent to all PayPal business customers who’ve used the PayPal IPN within the last year that it is moving to a new SSL certificate type for all of it’s API endpoints that use a bundled certificate . This email looks like this: […]

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Stripe and 2Checkout gateways updated

Two of our most widely used payment gateways, Stripe and 2Checkout, have received significant updates today that add new features to the plugins. Stripe Improvements First, Stripe recently announced full support for accepting payments through Alipay for all customers that process purchases through their Stripe Checkout feature. This is a big deal considering Alipay is the number one merchant processor in […]

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Sale notifications through Zapier

There are a lot of ways that store owners can receive notifications of new sales in Easy Digital Downloads, but none of them are as comprehensive, as flexible, or as powerful as Zapier. Through Zapier you can easily connect customer and order data from Easy Digital Downloads to more than 400 different web services, such as Slack, Twitter, MailChimp, Xero, SugarCRM, InfusionSoft, and so many more.

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