How to automate customer retention with Software Licensing and Zapier

Easy Digital Downloads is a robust system in its own right, with enough functionality out of the box to run a full-fledged eCommerce site and well over 100 extensions currently available. However, even with powerful solutions like Easy Digital Downloads, managing your business can be a lot of work. That’s where Zapier comes in. With Zapier you can automate virtually any aspect of your workflow. Over the next few minutes, we’re going to review a few simple integrations that can greatly improve your day-to-day experience with Easy Digital Downloads.

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Easy Digital Downloads 2.7 released

After more than three weeks of beta testing, we are thrilled to announce the release of version 2.7 of Easy Digital Downloads. This update includes a lot of significant improvements that bring better performance, improved interface designs, enhanced export options, numerous developer-focused enhancements, and more. We have been running 2.7 on our own sites for several weeks and now we are ready to release it to all of you.

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More reliable email delivery

Email delivery is an important part of any eCommerce store, especially digital eCommerce where the email receipts contain download links to the purchased files. Email delivery is also, unfortunately, one of the most common aspects of eCommerce to be unreliable. This is due to many factors, including hosting accounts, spam filters, and email delivery services. Thankfully, there are a number of solutions to making email delivery nearly 100% reliable so that you can be assured email receipts, sale notifications, product submissions, and all other emails are delivered reliably.

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A new and improved Software Licensing

Software Licensing is one of our essential extensions that truly sets Easy Digital Downloads apart. It is what makes it possible for so many great software products to be sold and managed by developers and product creators around the world. It is also one of our oldest extensions and was first released on September 12, 2012. Many parts of the plugin have begun to show their age. Today, however, we’re thrilled to announce the release of version 3.5 of Software Licensing, an update that makes dramatic improvements throughout the entire plugin.

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Abandoned cart recovery with Jilt

Cart abandonment is a serious issue for eCommerce stores. It is so significant, in fact, that focusing even a small amount of effort into recovering those abandoned purchase attempts can have a dramatic effect on a company’s revenue through their online store. Jilt is a service that helps store owners recover lost revenue from abandoned checkouts.

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Retiring the old support forums

Eighteen months ago, the team here at Easy Digital Downloads started the process of migrating our support system from an open forum to using Help Scout to manage our interactions with users and customers. So far it’s been a tremendous improvement that has helped us to provide top-notch support at scale. The goal of migrating from an open forum to this email-based support channel was to be able to manage support threads easier, get better reporting to where we needed improvement, and offer a more personal experience. The migration is complete and now it is time to say good bye to the forums.

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Fast option switching at checkout with Variable Pricing Switcher

During eCommerce transactions, customers are far more likely to abandon their purchase if they leave the checkout screen in order to make adjustments to their purchase, so keeping customers on the checkout screen is a great way to improve conversion rates.

When a product includes multiple purchase options, such as license levels, allowing customers to select the price option they wish to purchase from the checkout screen can help prevent customers from leaving the checkout screen if they change their mind on which option to purchase.

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iOS App 2.0 Released

Today we are super stoked to announce the complete overhaul of our iOS app. We’ve been working on it for nearly a year now and we are very excited to showcase the easiest way to see how your EDD store is doing on an iPhone or iPad. The app has been completely redesigned to make it easier to see store stats and view a variety of store metrics. We’ve made the app be compatible with our entire REST API (including Recurring Payments, Commissions and Reviews). EDD iOS bring full support for iOS 10 along with a Watch app. An Apple Watch app has been bundled with the main app so that you can see your store’s stats with a flick of the wrist!

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An even better way to handle free downloads

Our Free Downloads extension just hit its second major milestone and, since it was first released, it has grown to become one of our most popular official extensions. In the last year and a half we have been working to bring you new features and more flexibility with the goal of making Free Downloads the perfect platform for managing free products through Easy Digital Downloads. With this latest release, we’ve pulled all the stops and brought you a completely reimagined download manager. Take a look and tell us what you think!

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Introducing EDD Message

Communicating with customers and vendors just got a whole lot easier and more convenient. EDD Message is the latest extension for Easy Digital Downloads and it allows store owners to send messages from their dashboard, directly to individual customers and vendors as well as giving vendors the ability to message their own customers too. This will be super handy for stores selling any kind of custom service which requires a followup with the customer and delivery of additional information or even custom files.

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Bookings update adds integration for Frontend Submissions

Our Bookings extension provides a complete booking system for Easy Digital Downloads that allows customers to schedule meetings, appointments, consultations and other calendar and time based events. Today we’re excited to announce an update to the Bookings extension that adds an integration with Frontend Submissions, our full-featured marketplace extension. This means that store owners can now operate multi-vendor marketplaces with bookings!

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Reviews 2.0 released

After over a year in development, we’re super stoked to announce the release of Reviews 2.0! This is a major release with a lot of improvements, so let’s take a quick look at what’s new. Reworked reviewing system In Reviews 1.x, we extended upon the WordPress commenting system and took over the comment form on Downloads. We’re now […]

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Custom checkout forms with Gravity Forms Checkout

No eCommerce system is complete without a checkout form. In most cases, checkout forms go hand in hand with shopping carts, allowing customers to purchase the items they have selected. But what if you need a checkout form that serves one specific purpose?

Together, Easy Digital Downloads and Gravity Forms do just that. In this article, you will learn how to make checkout forms that include features like dynamic price display, conditional field logic, and custom product grouping.

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Automated follow-up emails with Zapier

Email marketing has been proven over and over again to be a fundamentally important aspect of running successful eCommerce businesses. One particular part of email marketing is the process of sending post-purchase emails to customers to thank them, provide them extra assistance, and to encourage them to come back and become repeat customers.

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