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Casey Cavanagh Writer — Easy Digital Downloads

Education University of Tampa Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies. social network icon social network icon

Expertise

eCommerce WordPress Content Marketing SEO Blogging Email Marketing

About

  • 12+ years as a professional content writer & digital marketer
  • B.A. in Writing
  • Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

How to Accept Square Payments in WordPress
How to Accept Square Payments in WordPress

Learn how to easily integrate Square payments into your WordPress site using Easy Digital Downloads with this comprehensive step-by-step tutorial.

Built-In EU VAT handling and validation for Easy Digital Downloads Pro
NEW: Built-In EU VAT Handling for Easy Digital Downloads

Selling to the EU? Improper EU VAT handling can lead to hefty fines. That’s why Easy Digital Downloads now includes built-in VAT compliance in the Pro plugin!

We’ll show you how to enable automatic rate updates, checkout validation, and reporting to make selling to EU customers practically effortless.

Square payments gateway enabled in Easy Digital Downloads.
NEW: Accept Square Payments With EDD

Big news! Easy Digital Downloads now supports Square payments.

Upgrade to the latest version and efortlessly connect your store to accept credit cards directly on-site with a secure, seamless checkout process designed to boost conversions.

Learn about our exclusive offer for new Square users and how EDD Pro users can eliminate transaction fees entirely.

Recurring Payments New One-Click Payment Card Updates to Reduce Involuntary Churn
NEW: Reduce Involuntary Churn With One-Click Payment Card Updates

You don’t want to lose paying customers due to failed or missed payments. And with the latest no-login, one-click payment card update feature included with Recurring Payments, you don’t have to!

Learn all about this exciting new feature designed to help you reduce involuntary churn, as well as other enhanced revenue-tracking features!

Detailed Review of Refer a Friend WordPress Plugin RewardsWP
RewardsWP: Best Refer a Friend WordPress Plugin?

Trying to decide which refer-a-friend plugin is right for you? In this plugin review of RewardsWP, we explore how this referral program WordPress plugin transforms your site into a powerful referral engine.

I’ll cover how it integrates with WooCommerce and Easy Digital Downloads, key features and benefits, and how it stacks up against other referral program plugins!