Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.
After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.
A payment gateway is a vital tool for online businesses. It acts as a bridge between your store and your customer’s bank, securely processing transactions and enabling you to accept credit cards and other payment methods.
This guide covers everything you need to know about what a payment gateway is, how it works, and how to choose one for your WordPress eCommerce site!
It can happen to the best of us: one moment, your digital products are flying off the metaphorical shelves, and the next, things have slowed down so much that you feel the need to take some action – and fast! In this post, we discuss some actionable steps you can take today to get sales flowing again.
Discover the importance of providing multiple payment options in eCommerce and learn how to set it up on your WordPress website using Easy Digital Downloads and Stripe.
Enhance customer satisfaction, increase conversions, and expand your market reach by empowering your customers with payment choice.
Selling digital products can be a lucrative online business. This guide explores the most profitable digital products to sell in 2025, including high-demand options like online courses, e-books, membership sites, stock photos, and more.
Learn how to choose the right products for your audience and maximize your profits.
Starting your own digital product store is exciting! But, how do you make sure it’s going to last?
In this post, we talk about some of the different ways you can set your digital product business up for long-term success!
Starting an online store doesn’t have to break the bank.
Whether you’re selling physical products, digital downloads, or looking to accept payments for services, there’s a free WordPress plugin that can meet your needs.