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Easy Digital Downloads

vs.

WooCommerce

Easy Digital Downloads vs. Etsy

Are marketplace fees eating your margins? Compare Easy Digital Downloads and Etsy to see why thousands of creators are moving to a self-hosted WordPress solution to gain full control and keep more of every sale.

Finally, an Etsy Alternative Without Marketplace Fees or Restrictions

Stop "renting" your business from a marketplace. EDD gives you a powerful, independent storefront where your brand comes first.

Unlimited selling

Unlimited Selling

Sell unlimited products to unlimited customers without platform restrictions that limit your digital store’s growth.

Fewer Fees, More Profit

No listing fees, no per-sale cuts. Unlike Etsy, EDD lets you own your store and keep more profit from every sale.

Built for Digital Sales

Deliver files, handle licensing, and manage subscriptions with tools and automation built specifically for digital products.

Full Data Ownership

Full Data Ownership

Your customer data always stays on your own servers for more privacy, control, and long-term flexibility.

Etsy alternative

Marketplace Creation

Forget Etsy, create your own digital marketplace. Let creators sell on your platform and earn from every sale.

Trusted by WP Leaders

WPForms, MonsterInsights, SeedProd, and 25+ more use EDD to power digital product sales. You’re in good company.

“If you’re selling digital goods, we highly recommend EDD for its simplicity and efficiency”

We recently switched from WooCommerce to Easy Digital Downloads (EDD), and the difference has been incredible. WooCommerce, while powerful, became cumbersome for managing digital products. With EDD, we now have a streamlined checkout process, better license and subscription management, and improved site performance. The built-in reporting tools also provide clearer insights into our sales.

Erica Malcolm Head of growth

Why 50,000+ Creators Choose EDD Over Etsy for More Control & Profit

Sell digital products, templates, presets, PDFs, and more on your terms - not Etsy’s. EDD gives you more freedom, control, and higher selling profits.

  • Instant Ecommerce Setup

Start Selling Digital Products in Minutes

Stop wrestling with complicated ecommerce platforms that weren't built for digital goods. Easy Digital Downloads lets you create your digital storefront and start selling in under 10 minutes with our guided setup wizard. Our streamlined process handles everything from payment processing to file delivery, so you can focus on creating products instead of managing technical details.

  • Quick Setup Wizard
  • Instant Delivery
  • Zero Complexity
  • Sell Without Fees or Limits

Unlimited Products With No High Fees

Scale your digital store without limits or costly fees. EDD has no listing costs, transaction cuts, or monthly charges eating into your earnings.
Add unlimited products, reach unlimited customers, and keep full control over your pricing as you grow, without sacrificing your bottom line.

  • No Transaction Fees
  • Unlimited Sales
  • Keep More Profit
Switch from Etsy to EDD to Build Your Own Site
Digital Ecommerce Solution
  • Speed & Performance

Purpose-Built for Digital Product Sales

WooCommerce is famous for being "heavy." It adds thousands of lines of code to handle physical shipping that you don't need. EDD is lightweight, meaning faster page loads and a better experience for your customers. Every feature is built from the ground up for digital commerce, not adapted from physical product tools that weren’t made for your business model.

  • Digital-First Features
  • Lean Database Structure
  • Faster Checkout Performance
  • Complete Data Control

Full Ownership of Your Store's Data

Your customer data, orders, and products stay safely on your WordPress servers, not trapped by 3rd-party platforms or policies.
Easily export, migrate, or access your business data anytime, ensuring smoother GDPR compliance and full control over your store’s information.

  • Local Data Storage
  • Easy Export Access
  • Total Data Control
Best WordPress Digital eCommerce Support
  • Best-In-Class Support

Get Industry-Leading Digital eCommerce Support

Our expert support team is here to make selling easy and stress-free, so you can focus on developing amazing digital products. Backed by the same team behind 25+ industry-leading WordPress brands, there's no better team to help you run a successful digital eCommerce business.

  • Fast Response
  • Help With Any Issue
  • WP Selling Experts
  • Ecosystem Integration

Connect with Your Favorite Tools

Stop jumping between platforms to manage your business. EDD seamlessly integrates with over 100 popular tools including email marketing services, accounting software, and CRM systems. Our extensive API and webhook support lets you automate workflows and create custom integrations for your unique needs.

  • 100+ Integrations
  • Workflow Automation
  • API Access

EDD vs. Etsy: Which Is Right for Your Store?

Feature Easy Digital Downloads Etsy
Listing Fees $0 (Unlimited) $0.20 per item
Transaction Fees 0% 6.5%
Software Licensing
Own Customer Data
Sell on Your Own Domain No (Unless using Pattern)
Subscription Billing
Multi-Vendor Support
Direct Customer Contact
Sell On Your Website
Customize Branding
File Delivery & Security
Analytics and Reporting
Free Option Available
put the checklist point here

EDD vs Etsy:
Frequently Asked Questions

Do you have questions about using Easy Digital Downloads as an Etsy alternative for selling digital products? See our most frequently asked questions. If your question is not listed below, please contact us.

Why is EDD better than Etsy for digital downloads?The main advantage is cost and control. Etsy charges a listing fee every 4 months and takes 6.5% of every sale. EDD has no transaction fees and allows you to own your brand and customer data on your own WordPress site.

Can I migrate my products from Etsy to EDD?Yes! You can easily export your digital products from Etsy and import them into your WordPress site using Easy Digital Downloads.

How do I protect my files from being shared?Unlike Etsy's basic delivery, EDD offers expiring download links, IP restrictions, and download limits to ensure your intellectual property stays secure.

What makes EDD different from Etsy for digital product sales?Unlike Etsy, which limits customization and control, Easy Digital Downloads lets you run your own fully branded store on WordPress. You get full ownership, complete design freedom, and powerful features made for digital products like file delivery, licensing, and subscriptions. No marketplace fees, no competing sellers - just your store, your rules.

Who should use Easy Digital Downloads?Easy Digital Downloads is perfect for anyone who wants to sell and market their digital creations and products while maintaining full control over their branding and customization, customer communications, and data. It’s also ideal for sellers and creatives who want a simple, straightforward eCommerce solution that doesn’t have hidden costs or complex fee structures.

Do I need coding skills to use Easy Digital Downloads?No, EDD was designed to be easy-to-use for anyone. You can set up and manage your store without any coding knowledge. However, developers can customize EDD extensively with hooks, filters, and API integrations if needed.

Start selling today!

Join over 50,000 smart store owners, and start using the easiest way to sell digital products with WordPress.

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