EDD’s revenue optimization tools boost store sales, increase order value, and turn 1-time buyers into loyal customers - all without costly fees or overhead eating into your profits.
Unlimited Products
No High Fees
Subscription Revenue
Easy Email Marketing
Buyer Loyalty Rewards
Profitable Discounts
Smart Upsells
Revenue Analytics
Take your digital store to the next level with EDD’s built-in revenue optimization tools. Sell more, earn more per customer, and build lasting loyalty - all without worrying about high monthly costs or expensive marketplace fees.
Stop losing profits to marketplace cuts and transaction fees. EDD charges one simple yearly fee and you keep every dollar from unlimited sales and products. Scale your digital store without worrying about escalating costs or revenue sharing that cuts into your hard-earned profits as you grow.
Expand your market reach without losing sales to payment barriers. EDD supports 20+ payment gateways including PayPal, Stripe, and Apple Pay.
Convert more overseas customers with automatic currency detection and local payment methods that remove friction from checkout.


Transform any digital product into an automated subscription with flexible billing cycles, free trial options, and hands-free renewal management. Generate steady, predictable income while EDD handles all billing, payment collection, and customer subscription management automatically.
Stop leaving money on the table. Automatically recommend cross-sells, trigger discounts based on cart activity, and reward buyers instantly after purchase. Increase per-customer revenue while building loyalty with repeat customers who come back, and spend more, again and again.


With EDD, you can transform your store into a revenue-generating marketplace. Let other creators sell products while you earn commissions on every sale. Scale beyond your own digital products with automated vendor management, commission tracking, and multi-seller revenue streams that grow your business.
Monitor total revenue, best-selling products, customer lifetime value, payment gateway performance, and more from one comprehensive dashboard. Make data-driven decisions with detailed insights into what drives sales, which products perform best, and where to focus your optimization efforts.


Our expert support team is here to make selling WordPress plugins easy and stress-free, so you can focus on developing amazing digital products. We’re always standing by to lend a hand when you need it. Our support team is made up of WordPress experts with deep knowledge of the platform.
Here are just a few reasons why thousands of smart digital store owners trust EDD to optimize their revenue with comprehensive tools that maximize product sales, minimize selling fees, and scale globally without complexity.
Sell as many digital products as you like with zero transaction or listing fees. Scale faster and keep more profit.

Accept payments in 200+ countries using 20+ gateways - including PayPal and Stripe - to maximize sales.

Recover abandoned carts, onboard new customers, and send targeted follow-ups that boost customer lifetime value.
Set up flexible subscription plans with automated billing and renewals to generate steady, recurring revenue.

Boost average order value by automatically suggesting relevant products at checkout and on product pages.

Create time-sensitive or behavior-based discounts based on cart value, order history, and more to drive sales.

Turn one-time buyers into loyal customers by sending automated discount codes after purchases.

Recruit unlimited affiliates to promote your products with real-time tracking and automated commission payouts.

Unlimited products, unlimited transactions, no monthly fees.
Easy Digital Downloads is a great plugin for adding some simple shopping cart functionality to your WordPress site. Everything is also totally customizable and extendable through add-ons. It’s my go to for quick setups and customers on a budget!

Eric Malcolm
I’ve reached out to EDD support on multiple occasions, with both developer & billing/account questions. In each case, they were quick to respond and thorough with their answers. I love that I’m able to talk to a developer when I have technical questions.

Dave Warfel
I recently had the opportunity to use the Form Builder plugin, and I must say, it exceeded my expectations in every way. This plugin offers a seamless and powerful form building experience that simplifies the process and empowers users to create dynamic and interactive forms effortlessly.

Eric Malcolm
Easy Digital Downloads is the trusted choice for creators and small businesses looking for an easy and profitable way to sell digital products online.
Processed Orders
30M+

Products Created
2M+

Supporting Creators
13+ Years

Countries
187

Do you have questions about optimizing your store’s revenue with EDD? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.
Start selling today!
Join over 50,000 smart store owners, and start using the easiest way to sell digital products with WordPress.

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