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#1 WordPress Store Revenue Optimization Plugin

Everything You Need to Grow Your Digital Store’s Revenue

EDD’s revenue optimization tools boost store sales, increase order value, and turn 1-time buyers into loyal customers - all without costly fees or overhead eating into your profits.

Unlimited Products

No High Fees

Subscription Revenue

Easy Email Marketing

Buyer Loyalty Rewards

Profitable Discounts

Smart Upsells

Revenue Analytics

Revenue optimization for WordPress Stores

Finally, an Easy Way to Maximize Your Digital eCommerce Store Revenue

Take your digital store to the next level with EDD’s built-in revenue optimization tools. Sell more, earn more per customer, and build lasting loyalty - all without worrying about high monthly costs or expensive marketplace fees.

  • Zero Revenue Sharing

Keep More Store Profits With No Transaction or Platform Fees

Stop losing profits to marketplace cuts and transaction fees. EDD charges one simple yearly fee and you keep every dollar from unlimited sales and products. Scale your digital store without worrying about escalating costs or revenue sharing that cuts into your hard-earned profits as you grow.

  • No Marketplace Fees
  • Unlimited Sales
  • Maximum Profit
  • Easy Worldwide Payments

Get Paid in 20+ Currencies & Maximize Global Revenue

Expand your market reach without losing sales to payment barriers. EDD supports 20+ payment gateways including PayPal, Stripe, and Apple Pay.
Convert more overseas customers with automatic currency detection and local payment methods that remove friction from checkout.

  • Global Gateways
  • Currency Conversion
  • Worldwide Sales
Global currencies
Recurring revenue
  • Recurring Revenue Streams

Turn One-Time Sales Into Predictable Income

Transform any digital product into an automated subscription with flexible billing cycles, free trial options, and hands-free renewal management. Generate steady, predictable income while EDD handles all billing, payment collection, and customer subscription management automatically.

  • Subscription Automation
  • Recurring Billing
  • Predictable Revenue
  • Smart Revenue Optimization

Maximize Customer Value With Automated Upsells & Rewards

Stop leaving money on the table. Automatically recommend cross-sells, trigger discounts based on cart activity, and reward buyers instantly after purchase. Increase per-customer revenue while building loyalty with repeat customers who come back, and spend more, again and again.

  • Upsells & Cross-Sells
  • Smart Discounts
  • Buyer Rewards
Smart revenue optimization
Digital marketplace creation
  • Digital Marketplace Creation

Multiply Revenue By Letting Others Sell Through Your Store

With EDD, you can transform your store into a revenue-generating marketplace. Let other creators sell products while you earn commissions on every sale. Scale beyond your own digital products with automated vendor management, commission tracking, and multi-seller revenue streams that grow your business.

  • Vendor Management
  • Commission Automation
  • Revenue Multiplication
  • Revenue Analytics

Track Sales & Optimize Revenue With Advanced Reporting

Monitor total revenue, best-selling products, customer lifetime value, payment gateway performance, and more from one comprehensive dashboard. Make data-driven decisions with detailed insights into what drives sales, which products perform best, and where to focus your optimization efforts.

  • Sales Performance
  • Revenue Insights
  • Data-Driven Growth
Revenue analytics tracking
  • Best-in-Class Support

Get Industry-Leading Digital eCommerce Support

Our expert support team is here to make selling WordPress plugins easy and stress-free, so you can focus on developing amazing digital products. We’re always standing by to lend a hand when you need it. Our support team is made up of WordPress experts with deep knowledge of the platform.

  • Fast Response
  • Help With Any Issue
  • Expert Knowledge

Why 50,000+ Users ♥️ EDD for Easy & Automated Store Revenue Growth

Here are just a few reasons why thousands of smart digital store owners trust EDD to optimize their revenue with comprehensive tools that maximize product sales, minimize selling fees, and scale globally without complexity.

Sell Unlimited Products

Sell as many digital products as you like with zero transaction or listing fees. Scale faster and keep more profit.

Global Payment Options

Accept payments in 200+ countries using 20+ gateways - including PayPal and Stripe - to maximize sales.

Email Marketing Automation

Recover abandoned carts, onboard new customers, and send targeted follow-ups that boost customer lifetime value.

Subscriptions Made Easy

Set up flexible subscription plans with automated billing and renewals to generate steady, recurring revenue.

Upsells & Cross-Sells

Boost average order value by automatically suggesting relevant products at checkout and on product pages.

Smart Product Discounts

Create time-sensitive or behavior-based discounts based on cart value, order history, and more to drive sales.

Digital Buyer Rewards

Turn one-time buyers into loyal customers by sending automated discount codes after purchases.

Easy Affiliate Marketing

Recruit unlimited affiliates to promote your products with real-time tracking and automated commission payouts.

Always Reliable & Exceptional Customer Support

Unlimited products, unlimited transactions, no monthly fees.

Easy Digital Downloads is a great plugin for adding some simple shopping cart functionality to your WordPress site. Everything is also totally customizable and extendable through add-ons. It’s my go to for quick setups and customers on a budget!

Eric Malcolm

I’ve reached out to EDD support on multiple occasions, with both developer & billing/account questions. In each case, they were quick to respond and thorough with their answers. I love that I’m able to talk to a developer when I have technical questions.

Dave Warfel

I recently had the opportunity to use the Form Builder plugin, and I must say, it exceeded my expectations in every way. This plugin offers a seamless and powerful form building experience that simplifies the process and empowers users to create dynamic and interactive forms effortlessly.

Eric Malcolm

The Go-To eCommerce Platform For Digital Creators Worldwide

Easy Digital Downloads is the trusted choice for creators and small businesses looking for an easy and profitable way to sell digital products online.

Processed Orders

30M+

Products Created

2M+

Supporting Creators

13+ Years

Countries

187

EDD Revenue Optimization:
Frequently Asked Questions

Do you have questions about optimizing your store’s revenue with EDD? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.

How does EDD help increase my store’s revenue and avoid high fees?Unlike other complex 3rd-party platforms, EDD lets you sell unlimited digital products without any transaction, listing, or marketplace fees, so you keep more of your profits. This approach allows you to grow your store without worrying about extra costs cutting into your revenue.

What tools does EDD offer for subscription revenue?EDD's Recurring Payments feature supports automated subscription billing with flexible plans and renewal automation. This enables you to turn one-time sales into predictable recurring revenue, offering free trials and custom billing cycles tailored to your business model.

Can Easy Digital Downloads automate our email marketing efforts?Yes, EDD includes powerful built-in email tools and integrates with major platforms like Mailchimp and ActiveCampaign. Automate cart recovery, nurture leads, and onboard new customers with targeted email sequences - no manual work required.

How can EDD enhance my store’s upselling and cross-selling efforts?EDD provides smart upsell and cross-sell tools that automatically suggest related products during checkout and on product pages. This feature helps increase average order value and encourages customers to purchase complementary items.

What payment options are available with EDD?EDD supports over 20 payment gateways, including PayPal and Stripe, allowing you to accept payments in 24+ currencies. This global payment flexibility helps maximize sales by catering to international customers.

How does EDD assist with tracking revenue and sales performance?EDD offers comprehensive revenue analytics and reporting tools that track sales, customer lifetime value, and payment gateway performance. These insights are crucial for making data-driven decisions and optimizing your store’s growth strategy.

Start selling today!

Join over 50,000 smart store owners, and start using the easiest way to sell digital products with WordPress.

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