Long, complicated, or confusing checkout pages lead to shopping cart abandonment and lost sales.
Fortunately, there are simple steps you can take to avoid this by optimizing your eCommerce checkout process. Learn how with this guide!
Casey Cavanagh
Expertise
About
- 12+ years as a professional content writer & digital marketer
- B.A. in Writing
- Google & HubSpot Content Marketing Certifications
Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.
After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.
Want to start an online store for free using WordPress?
With Easy Digital Downloads, you can! Learn how using this step-by-step guide.
Do you want to learn how to recommend products to customers based on their past purchases?
It’s a smart way to boost sales and personalize the shoppers’ experiences on your website.
Plus, with WordPress and Easy Digital Downloads (EDD), it’s easy to do!
Do you want to learn how to accept donations on your WordPress site?
With the right plugin, it’s easy. Follow this guide to learn how in a few quick steps.
When your online store ranks higher in the search engines, it’s more likely to be seen by potential customers, leading to more traffic and sales.
Use this comprehensive guide to learn everything you need to know about eCommerce SEO!
The holiday season is the busiest time of year for e-commerce businesses. With so much competition, it’s important to find opportunities to stand out and reach your target audience.
Push notifications are a great way to do this. Learn how to easily create and send push notifications for your holiday sales!