About our Team

Casey Cavanagh | Writer — Easy Digital Downloads

Expertise eCommerce WordPress Content Marketing SEO Blogging Email Marketing

Education University of Tampa

Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies.

12+ years as a professional content writer & digital marketer
B.A. in Writing
Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

Easy Digital Downloads v3.3.0 Enhances Email Management Experience

The latest version of Easy Digital Downloads is here! This significant update is packed with features designed to simplify email…

Continue Reading →

Best Services to Sell Online With WordPress

Discover the potential of selling services online! From consulting to digital downloads, this guide explores top service-based business ideas. Learn…

Continue Reading →

Online Seller’s Guide to Post-Purchase Emails

Post-purchase emails are more than order confirmations. They're a chance to connect with customers, promote additional sales and build brand…

Continue Reading →

NEW: Commissions 3.6 Streamlines & Consolidates Emails and Enhances Visibility

Upgrade your EDD Commissions extension to the latest version to enjoy major email, performance & visibility enhancements!

Continue Reading →

How to Use eCommerce Push Notifications to Increase Revenue

Ecommerce push notifications are a powerful tool for engaging with customers and boosting revenue. By sending targeted, personalized notifications, you…

Continue Reading →