Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.
After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.
Limited-time offers create a sense of urgency, motivating shoppers to act quickly so they don’t miss out on the deal.
That’s why they’re a great marketing tool for e-commerce sites!
Follow this guide to learn how to easily create and offer limited-time discounts in WordPress.
Want to harness the power of User-Generated Content (UGC) for your e-commerce website?
This guide teaches you how to get started with e-commerce UGC, including the best tips and tools for encouraging and managing UGC in WordPress.
Want to make money online?
There are so many ways you can use and sell digital products for passive income.
If you don’t know where to start, don’t worry.
This step-by-step guide walks you through the process of making a digital passive income in WordPress!
Do you want to install an SSL certificate on your website?
Not only is doing so incredibly important for site security, but it’s also easy.
Learn how to add one in WordPress!
Navigating the eCommerce landscape can be a challenging.
However, avoiding certain pitfalls is crucial to ensuring sustained success.
Learn about the most common eCommerce mistakes and how to avoid them in WordPress!
Long, complicated, or confusing checkout pages lead to shopping cart abandonment and lost sales.
Fortunately, there are simple steps you can take to avoid this by optimizing your eCommerce checkout process. Learn how with this guide!