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Casey Cavanagh | Writer — Easy Digital Downloads

Expertise eCommerce WordPress Content Marketing SEO Blogging Email Marketing
Education University of Tampa
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Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies.
  • 12+ years as a professional content writer & digital marketer
  • B.A. in Writing
  • Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

How to Use Consumer Psychology in eCommerce to Drive Sales
How to Use Consumer Psychology in eCommerce to Drive Sales
To provide optimal shopping experiences and drive online sales, it's important to understand the psychological concepts and factors behind consumer…
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Guide to Creating Customer Confidence for Digital Products
Guide to Creating Customer Confidence for Digital Products
In the era of hackers, fraud, and online theft, customers are taking more precautions than ever with their money, especially…
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Trending Digital Products in High Demand Right Now
Trending Digital Products in High Demand Right Now
If you want to make money online, it's important to choose the right product offerings. Use this guide to learn…
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6 Best Contact Form Plugins for WordPress eCommerce Sites
6 Best Contact Form Plugins for WordPress eCommerce Sites
The right contact form plugin can help streamline customer communication and improve the efficiency of your workflows. Use this guide…
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Guide to Social Proof for eCommerce: What It Is & How to Use It
Guide to Social Proof for eCommerce: What It Is & How to Use It
Are you struggling to increase your online sales? Discover the power of social proof for eCommerce and learn how to…
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How to Create Variable Pricing for Digital Products
How to Create Variable Pricing for Digital Products
Using a variable pricing strategy for your digital products can help you cater to shoppers' unique needs and budgets. Learn…
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