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Casey Cavanagh | Writer — Easy Digital Downloads

Expertise eCommerce WordPress Content Marketing SEO Blogging Email Marketing
Education University of Tampa
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Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies.
  • 12+ years as a professional content writer & digital marketer
  • B.A. in Writing
  • Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

NEW: Accept Square Payments With EDD
NEW: Accept Square Payments With EDD
Big news! Easy Digital Downloads now supports Square payments. Upgrade to the latest version and efortlessly connect your store to…
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NEW: Reduce Involuntary Churn With One-Click Payment Card Updates
NEW: Reduce Involuntary Churn With One-Click Payment Card Updates
You don't want to lose paying customers due to failed or missed payments. And with the latest no-login, one-click payment…
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RewardsWP: Best Refer a Friend WordPress Plugin?
RewardsWP: Best Refer a Friend WordPress Plugin?
Trying to decide which refer-a-friend plugin is right for you? In this plugin review of RewardsWP, we explore how this…
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Guide to Affiliate vs Referral Marketing for eCommerce Growth
Guide to Affiliate vs Referral Marketing for eCommerce Growth
Looking for the most effective marketing strategy for your eCommerce business? In this comparison guide, we look at referral marketing…
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Choosing a WordPress eCommerce Plugin: Mistakes to Avoid
Choosing a WordPress eCommerce Plugin: Mistakes to Avoid
Feeling overwhelmed by WordPress eCommerce plugin options? You're not alone. Discover the most common mistakes store owners make when choosing…
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NEW: Customize Checkout Address Fields in WordPress
NEW: Customize Checkout Address Fields in WordPress
Streamline your digital product checkout process with Easy Digital Downloads' new address field controls included with v3.3.8! Learn how to…
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