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Casey Cavanagh | Writer — Easy Digital Downloads

Expertise eCommerce WordPress Content Marketing SEO Blogging Email Marketing
Education University of Tampa
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Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies.
  • 12+ years as a professional content writer & digital marketer
  • B.A. in Writing
  • Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

Enable Secure Magic Login Links at Checkout in WordPress
Enable Secure Magic Login Links at Checkout in WordPress
Returning customers abandon carts when they can't remember their password. Easy Digital Downloads (EDD) now lets them log in at…
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How to Write Effective Digital Product Descriptions
How to Write Effective Digital Product Descriptions
Writing digital product descriptions is harder than it looks. Your words are the only thing standing between a browser and…
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How to Get Digital Products Found by AI Search
How to Get Digital Products Found by AI Search
AI is changing how people find products to buy. It's not just in ChatGPT. Google AI Overviews now appear above…
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Easily Sell Digital Products in Multiple Currencies on WordPress
Easily Sell Digital Products in Multiple Currencies on WordPress
Buyers in Germany, Brazil, and Japan are more likely to purchase when they see prices in their own currency. This…
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Personalize Your Purchase Emails With Conditional Tags
Personalize Your Purchase Emails With Conditional Tags
Conditional email tags let you show different content to different customers, all in the same email template. New customers get…
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How to Sell Digital Planners on WordPress
How to Sell Digital Planners on WordPress
Tired of losing your profits to high Etsy marketplace fees? Discover exactly how to sell digital planners on WordPress with…
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Enable Secure Magic Login Links at Checkout in WordPress
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