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Mandy Jones

Mandy Jones is a product marketing specialist at Sandhills Development, a music maker, and digital product creator. A Minnesota native, she's a frequent traveler and animal lover with a passion for creative work and digital business. When she’s not writing blog posts and doing other marketing stuff for Easy Digital Downloads and AffiliateWP, she can often be found hanging out with other people’s pets. social network icon

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Illustration: A Gingerbread shop with gingerbread man
8 tips for rocking a holiday sale on your digital product store

The holidays always account for a big chunk of yearly eCommerce revenue, but the COVID-19 pandemic has made this a unique year. In this week’s edition of The EDDit – our final post for the year – we highlight 8 up-to-date tips for making your holiday sale a success.

Illustration: a store on a pedestal
The Arty Teacher: Supporting art teachers around the world with digital products

In our customer showcase series The EDDge, we shine the spotlight on EDD users selling different types of digital products to give you a little bit of inspiration! 🙌 In this week’s edition, we feature Sarah Crowther of The Arty Teacher and talk about how she helps teachers around the world with her digital products. 👩‍🎨

3 examples of high-impact digital product descriptions
3 examples of high-impact digital product descriptions

Effectively marketing your digital products is an art form, and writing product descriptions is a crucial component – especially since digital products are not tangible like physical products. In this week’s edition of The EDDit, we showcase a few high-impact examples to illustrate some different strategies you can use with your own digital product descriptions.

WP Tasty and the journey from food blogging to selling software
WP Tasty and the journey from food blogging to selling software

Often, quality products are born from situations where creative people need to find solutions to their own problems. In this edition of our customer showcase series The EDDge, we feature the team behind WP Tasty and talk about how one experiment with monetizing a food blog led to a fully-fledged software business.

Illustration of spotlight shining on a store
The EDDge: Rich Tabor and his latest digital product Iceberg

With extensive experience building EDD-powered digital stores and products, WordPress entrepreneur, designer, and developer Rich Tabor is no eCommerce rookie. His latest product with Philippines-based WordPress specialist Jeffrey Carandang is called Iceberg, and it is yet another beautiful EDD use case that deserves the spotlight. So, in this edition of our customer showcase series The EDDge, we take a closer look!

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How to Use Smart Tags in Email Marketing