¿Estás buscando una reseña de Easy Digital Downloads para determinar si es la solución adecuada para ti?
Te tenemos cubierto. Este popular y potente plugin de comercio electrónico viene con muchas funciones para vender productos digitales. Aprender más sobre el plugin y cómo funciona puede ayudarte a comprender mejor cómo puedes usarlo para aumentar las ventas, generar ingresos y llevar tu negocio al siguiente nivel.
En esta publicación, cubriremos:
- Qué es Easy Digital Downloads
- Para qué sirve EDD
- Reseña de EDD: Primeros pasos y facilidad de uso
- Funciones clave de Easy Digital Downloads
- Precios de EDD
- Soporte de EDD
- Reseña de Easy Digital Downloads: Veredicto final
¿Qué es Easy Digital Downloads?
Easy Digital Downloads (EDD) es una solución de WordPress que te permite vender productos digitales en tu sitio web. Con el plugin Easy Digital Downloads, puedes crear y ofrecer fácilmente productos digitales como:
- eBooks
- Software
- Temas y plugins de WordPress
- Archivos PDF
- Hojas de cálculo y plantillas
- Fotografía
- Música
- Videos
- Gráficos
- Mucho más
Es una solución simple y ligera que puedes usar para convertir tu sitio web de WordPress de pequeña empresa en una tienda de comercio electrónico completa. Utilizado por más de 50,000 sitios web, EDD es una excelente alternativa a otras plataformas de comercio electrónico como Etsy, Shopify, etc.
¿Para qué sirve EDD?
Easy Digital Downloads es ideal para cualquiera que quiera vender productos digitales en su sitio web, especialmente si eres usuario de WordPress. Si tienes un producto que quieres vender en línea, EDD lo hace fácil.
Puedes usarlo para agregar rápidamente productos digitales a tu sitio y aceptar pagos de las principales tarjetas de crédito, PayPal y otras pasarelas de pago.
WooCommerce es uno de los plugins de comercio electrónico más populares disponibles para los propietarios de sitios web. Sin embargo, mientras que WooCommerce se enfoca principalmente en productos físicos, Easy Digital Downloads está orientado a la venta de productos y descargas digitales.
Cuando usas EDD, las descargas se entregan automáticamente a tus clientes. Se integra perfectamente con WordPress y tiene una gran cantidad de extensiones y complementos que puedes usar para extender su funcionalidad y características principales.
Reseña de EDD: Primeros pasos y facilidad de uso
Al buscar reseñas de Easy Digital Downloads, muchas personas buscan aprender sobre la usabilidad del plugin. Uno de sus principales atractivos es lo fácil que es de usar, independientemente de tu nivel de experiencia.
Es limpio, organizado y simple de navegar, lo que lo hace amigable tanto para principiantes como para usuarios experimentados. La versión gratuita principal viene con todas las herramientas básicas que necesitas para iniciar tu tienda en línea de productos digitales. Puedes instalarla y activarla como cualquier otro plugin de WordPress (Plugins » Añadir nuevo):
También puedes comprar un plan premium (la opción recomendada) para acceder al conjunto completo de extensiones, funciones y herramientas. Una vez instalado y activado en tu sitio, puedes configurar tu pasarela de pago yendo a Descargas » Ajustes » Pagos:
Desde tu panel de WordPress, puedes agregar nuevos productos yendo a Descargas » Añadir nuevo:
On this screen, you can add a title, description, image, price, and much more. There is also a Download Stats box that shows you the number of sales and your total earnings:
Easy Digital Downloads Review: Key Features
As such as a powerful plugin, there are a lot of features to discuss in an Easy Digital Downloads review. In the next sections, we’ll take a closer look at some of its main offerings that you can expect, including:
- Carrito de compras completo
- Pagos flexibles
- Códigos de Descuento
- Informes completos de datos
- Extensiones e integraciones
1. Full Shopping Cart
With EDD, your customers will be able to use the complete shopping cart system to purchase multiple (or unlimited) downloads. The cart elements are cleanly designed, making it easy to use and understand.
You can build custom checkout forms (Downloads » Checkout Forms) using conditional logic and the drag-and-drop builder:
You can support registered user or guest checkouts and automatically redirect customers to checkout. There’s also an option for enabling cart saving. This setting creates a unique, temporary link to a customer’s cart. It lets them bookmark it to come back to it later or share it with someone else.
2. Flexible Payments
Another benefit of EDD is the variety of payment methods it supports. Within minutes, you can begin accepting credit card payments via:
- Stripe
- Apple Pay
- Google Pay
- PayPal
- Authorize.Net
You can also set up recurring payments and variable prices on your downloads:
These options come in handy when you want to create a membership site or have multiple versions of a digital product to offer.
Thanks to automated billing, you also won’t have to worry about keeping up with invoices or renewal reminders. Your customers will be able to manage their own subscriptions using the customer account page.
3. Discount Codes
If you want to encourage customers to make purchases through your store, you can take advantage of discount codes. EDD discount codes (Downloads » Discounts » Add New) are easy to create:
You can choose between a flat rate or percentage, add a short, unique name, and share them across multiple platforms, such as email and social media.
The plugin also lets you set a minimum amount that shoppers need to reach before they’re eligible for or able to use the discount:
Additionally, you can set a limit on the number of times each customer can use a discount code.
4. Full Data Reporting
When you’re running an eCommerce website or online business, accurate bookkeeping is essential. Fortunately, Easy Digital Downloads offers full data reporting that includes built-in features for viewing key stats, creating custom reports, and monitoring all aspects of your store, including downloads, earnings, and sales:
You can filter reports by dates and products and export the store data to CSV files. EDD keeps a separate record for each of your customers. So you can view, edit, and manage these records at any time directly through the backend of your site.
5. Extensions & Integrations
It’s near impossible to provide an Easy Digital Downloads review without mentioning the plethora of extensions, add-ons, and integrations it offers. EDD comes with a ton of extensions that can help you grow your business:
This includes options for:
- Adding payment gateways
- Collecting customer reviews
- Sending purchase receipts
- Managing email marketing campaigns
- Growing your subscriber list
- Starting an affiliate marketing program
- Creating software licensing
- Y mucho más
The extensions also include a wide range of options for other popular tools, services, and plugins. For example, there are addons for Mailchimp, Dropbox, Slack, Amazon S3, etc.
There are also free and paid options. You can grab an EDD All Access Pass to unlock access to the entire catalog of extensions for your eCommerce site.
Precios de EDD
Finally, let’s get into pricing and costs. Easy Digital Downloads offers a free version. The core plugin comes with the key tools needed to create your store and start selling digital products. The free version of EDD supports Stripe, PayPal, and Amazon Payments.
There are also four tiers of premium plans to choose from. The All Access pass gives you unlimited access to all that the plugin has to offer. The best option depends on the type of features you need and how many sites you want to use the tool on.
You also get a 100% no-risk, money-back guarantee.
Soporte de EDD
If you’re new to WordPress or eCommerce, solid customer support is probably important. Easy Digital Downloads is backed by a large and knowledgeable community of developers and WordPress experts.
Premium plans include plugin updates and email support. Also, you can open a ticket with the support team anytime and manage your subscription through your account dashboard.
You can also find a wide range of documentation, tutorials, and guides on the EDD website.
Reseña de Easy Digital Downloads: Veredicto final
Overall, EDD is an impressive eCommerce plugin that is perfect for WordPress users wanting to sell digital products. It’s user-friendly, affordable, and reliable.
This Easy Digital Downloads review discussed many of its core features and offerings. However, there are also many other aspects to appreciate about it. If you’re interested in learning for yourself how EDD works and how it can help you grow your business, you can sign up for a plan to get started today!
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