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Casey Cavanagh | Writer — Easy Digital Downloads

Expertise eCommerce WordPress Content Marketing SEO Blogging Email Marketing
Casey Cavanagh is a seasoned content writer and strategist specializing in digital marketing and SEO. Since 2011, she's helped businesses unlock the power of compelling, optimized content and targeted digital strategies.
  • 12+ years as a professional content writer & digital marketer
  • B.A. in Writing
  • Google & HubSpot Content Marketing Certifications

Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.

After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.

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How to Sell Digital Content Online with WordPress (Step by Step)
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How to Attract Ready-to-Buy Customers to Your Online Store
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How to Increase Your WordPress Site Speed
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13+ Best Ways to Boost eCommerce Conversions
Learn how SEO, building trust, optimizing your checkout process & other strategies can make all the difference in your eCommerce…
Guide to Accepting Credit Card Payments for Digital Products
Guide to Accepting Credit Card Payments for Digital Products
When it comes to selling digital products, credit card payments are the industry standard. This guide covers the basics to…
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How to Automate Software License Renewal Reminders to Your Customers
Sending software license renewal reminders to customers helps prevent disruptions in product usage and increases the chance of renewal. Use…

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