Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.
After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.
Your pricing strategy plays an important role in your e-commerce success.
So how much should you charge for your digital products and downloads?
Use this guide to explore and compare the best pricing models for digital products to determine which is best for your online business!
Customer service and support is essential to providing a positive customer experience.
Use this guide to learn key tips and strategies for improving your eCommerce customer service and support in WordPress!
Are you a digital seller? Make more money with affiliate marketing!
It’s a proven way to increase sales and traffic to your store. We’ll show you how.
Your product pages play a key role in your eCommerce success.
Use this guide to learn some of the key tips and tools for creating and optimizing digital download product pages in WordPress!
Building a digital product store involves a lot of decision-making, from choosing a business model to deciding on things like branding and product pricing.
But if you really want to make those sales, the user experience should be at the center of everything. In this post, we cover digital product store features that customers love!
Trying to handle refunds for digital products on your online store?
In this article, I’ll walk you through processing returns and writing a refund policy in WordPress.