Casey's experience as a content writer lies at the intersection of e-commerce and digital marketing. As a technical writer for Easy Digital Downloads, she crafts tailor-made content to help drive traffic, engage audiences, and boost conversions. In addition to the blog, Casey handles EDD’s social media and email marketing campaigns.
After graduating from the University of Tampa with a B.A. in Writing, Casey began her career as a content writer for a digital marketing agency. Since then, she has worked as a freelance writer, SEO strategist, and content manager helping businesses from startups to seasoned brands navigate the digital and content marketing landscape.
Do you want to start an online business using WordPress? One of the first steps is to familiarize yourself with the best eCommerce plugins. Then you can choose one that fits the specific needs of your eCommerce business. There are a handful of quality options, each with its own pros and cons. The better you
Do you want to learn how to create a first order discount in WordPress? One way to boost sales is to offer an incentive to new visitors to make a purchase. And who doesn’t love a good discount? Giving first time shoppers a percentage off their first order can help encourage repeat business and drive
Are you looking for the easiest way to sell open source software in WordPress? You’re in luck! With Easy Digital Downloads, you can monetize your software products to help grow your online business. Whether you want to sell digital addons to complement your free open-source projects, establish a subscription-based model, or offer premium software licenses,
Do you want to learn how to create recurring renewal discounts in WordPress? Recurring renewal discounts can benefit both you and your customers. You can reward loyal customers while also keeping them engaged and increasing their overall lifetime value. Recurring renewal discounts give new customers an incentive to stay with you. Plus, with the right
Do you want to learn how to set purchase limits for digital products in WordPress? This functionality is incredibly helpful when you’re running an eCommerce website. You can use it to limit the number of times or dates that your customers can buy your download(s). Once you set the limit, the product’s purchase or download
Are you trying to figure out how to export subscription orders to CSV in WordPress? Comma Separated Values (CSV) is a popular file format for organizing and managing data. If you sell subscriptions on your eCommerce site, exporting your orders into CSV files can help streamline your reporting. Fortunately, Easy Digital Downloads makes it easy.